Criterion & Eclipse Cover Art & Packaging Babble-on Vol.3
- arsonfilms
- Joined: Wed Nov 02, 2005 4:53 pm
- Location: Philadelphia, PA
While I certainly understand where everyone else is coming from on Breathless, I think the cover is spectacular. For it to really work though, it needs to be a digipak. The texture of the lettering looks great, the concept distinctly Godardian, and once it's combined with the rest of the layout (including a fold out digipak and a book, I'm assuming) I'll bet at least a few more people will agree.
- charulata
- Joined: Wed Nov 03, 2004 4:19 pm
- Location: Blighty
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For someone as preoccupied with words and text as Godard, don't see a major problem with a typographic cover for such an iconic film as Breathless. Not 100% behind the execution from the perspective maybe of font selection and layout [not sure what the face is but it doesn't immediately strike me as contemporary with the release date but that's no real requirement either]. I guess from a personal perspective I might have been tempted to pastiche the format of on-screen text from Histoire(s) du cinema since Godard (and Breathless in particular) is now very much a part of the pantheon celebrated there...
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evillights
- Joined: Mon Nov 15, 2004 6:47 pm
- Location: U.S.
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Nor I. Godard's "publicity" material = typography + image. And with regard to his execution of "printed image," it might do to flip through Cahiers du cinéma no. 300 (you can purchase it on the CdC website as PDFs), which Godard edited, from '79 or '80 -- in any case, around the time of 'Sauve qui peut (la vie)'. It's a reminder and (literal) object-lesson in the use of image in print: "-why- do we do this, or that"? In place of production-stills to illustrate one (or a few) of the articles, he stencils blank boxes onto the spreads, with the caption written inside: "Usual illustration goes here." And there's the legendary virtuoso image from that issue, which you can see reprinted in a few different volumes published over the decades (in a sense it's where the 'Introduction à une véritable histoire du cinéma' and 'Histoire(s) du cinéma' have their genesis) -- the photograph of Hitchcock (taken during his conversations with Truffaut, I believe), with his spread hands "conjuring" -- indeed "spreading" -- (via photograph juxtaposed by JLG) a lineup of assholes bore open for examination or penetration, while (via another JLG-juxtaposed photograph) Ingrid Bergman looks on. Interpret as you will.charulata wrote:For someone as preoccupied with words and text as Godard, don't see a major problem with a typographic cover for such an iconic film as Breathless.
I'm not going to get into the choice of font for the Criterion cover, although I think there's a very good reason for the selection. And I think an honest attempt was made, with some fair amount of thought beforehand, in "representing" the film. Having said that, one knows that any piece of Godard publicity "in the style of Godard" is necessarily pastiche. So, on the one hand, this sort of "getting it close à la..." thing at least to me all seems a little embarrassing; on the other hand, that's life.
As for the whinging on this particular Intertrench, -- who who's-at-all-a-leetle-serious-about-Godard's-work can really give the pff-woulda-tsk-couldas more than an eye-roll? It sounds like the yelling boys want a replication of the "version of Godard" that has been sold to them through all the mass-market outlets down through time, -- or something. ("Here's Belmondo and Seberg, walking down the Champs-Elysées, looking jazzy and freewheelin'!" -- Yes? And? Then?) If that's in fact the case, my appeasement-prescription must read as follows: Print out one of the cover-images c. '61 from Paris Match (Google-Image'able) announcing Godard's and Karina's marriage ("a New Wave union"), paste Seberg's and Belmondo's faces over top, then Scotch-tape it to your consumer-product-of-the-Criterion-'Breathless' -- you should be sated, sirrahs.
- hammock
- Joined: Wed Nov 03, 2004 5:52 pm
- Location: www.criteriondungeon.com
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I could swear Neville Brody did an album cover back in the 1980's that look just like the Godard cover, but someone stole my book of his works about 15 years ago and I have now forgotten who it is. Will look up eBay and buy it again to find out as my curiosity is killing me. Was it a 23 Skidoo cover? Argggh, can't remember!
- miless
- Joined: Sun Apr 02, 2006 1:45 am
or maybe Cabaret Voltaire?hammock wrote:I could swear Neville Brody did an album cover back in the 1980's that look just like the Godard cover, but someone stole my book of his works about 15 years ago and I have now forgotten who it is. Will look up eBay and buy it again to find out as my curiosity is killing me. Was it a 23 Skidoo cover? Argggh, can't remember!
- benm
- Joined: Tue Apr 12, 2005 3:42 am
While I haven't been around these parts since the beginning I have been a regular reader for a while. With massive complaints against covers such as Breathless and Viridiana I'd be interested in knowing what people think are stand-out covers. While I wouldn't say I particularly love those covers I don't see what the fuss is when put in an oeuvre context. That's not to say that these "terrible" covers compliment the good ones but more that there is a healthy amount of variation in the covers. Personally I would say the Spirit of the Beehive and the Rules of the Game covers are my two favourites.
- hammock
- Joined: Wed Nov 03, 2004 5:52 pm
- Location: www.criteriondungeon.com
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Nahhh, good sugestion, but I know my cabs and used to own testpressings of their first albums and everything they released. Still thinking....miless wrote:or maybe Cabaret Voltaire?hammock wrote:I could swear Neville Brody did an album cover back in the 1980's that look just like the Godard cover, but someone stole my book of his works about 15 years ago and I have now forgotten who it is. Will look up eBay and buy it again to find out as my curiosity is killing me. Was it a 23 Skidoo cover? Argggh, can't remember!
- colinr0380
- Joined: Mon Nov 08, 2004 8:30 pm
- Location: Chapel-en-le-Frith, Derbyshire, UK
benm wrote:I'd be interested in knowing what people think are stand-out covers.

=D>
That said, I like the Breathless cover too. The post by thethirdman about it looking like a folded newspaper made me think. Perhaps the main picture (and French title?) will be included on the back of the box (i.e. bottom of page when it is opened out..if it is not a digipack)? Gate of Flesh had previously experimented with the back cover being turned on its side.
- Nuno
- Joined: Mon May 28, 2007 2:00 pm
- Location: Lisbon, PT
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- kaujot
- Joined: Mon May 08, 2006 10:28 pm
- Location: Austin
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- Jean-Luc Garbo
- Joined: Thu Dec 09, 2004 5:55 am
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- justeleblanc
- Joined: Wed Nov 03, 2004 10:05 pm
- Location: Connecticut
- blindside8zao
- Joined: Wed Apr 06, 2005 8:31 pm
- Location: Greensboro, NC
- duane hall
- Joined: Sat Feb 12, 2005 8:18 am
That the Breathless cover is "Godardian" is to me beside the point. Of course text-as-image is vital to Godard's cinema (as are many other things).
One of the purposes of cover art (and Criterion's covers particularly) is to attract people not already familiar with the work in question. Now, granted, that population is smaller for Breathless than for many other Criterion films, but it shouldn't be dismissed, either. And just because some of us find the current cover smug doesn't mean we are hoping for something either sentimental or self-consciously hip. False dilemmas, those.
One of the purposes of cover art (and Criterion's covers particularly) is to attract people not already familiar with the work in question. Now, granted, that population is smaller for Breathless than for many other Criterion films, but it shouldn't be dismissed, either. And just because some of us find the current cover smug doesn't mean we are hoping for something either sentimental or self-consciously hip. False dilemmas, those.
- jt
- Joined: Thu Nov 30, 2006 1:47 pm
- Location: zurich
I'm probably alone but I think 49th parallel is my favourite cover.benm wrote:I'd be interested in knowing what people think are stand-out covers.
Other favourites that come to mind: Rushmore, Le Million, Green For Danger. And the Kurosawas nearly always get good covers.
As for Breathless, I quite like it. Either CC never try bold new types of design like this or they give it a shot, and I can't imagine a more appropriate film for them to try something a bit different on than this one.
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Napoleon
- Joined: Wed Nov 03, 2004 10:55 am
- Alonzo the Armless
- Joined: Thu Nov 04, 2004 12:57 am
- domino harvey
- Dot Com Dom
- Joined: Wed Jan 11, 2006 6:42 pm
- Antoine Doinel
- Joined: Sat Mar 04, 2006 5:22 pm
- Location: Montreal, Quebec
- Contact:
My two cents on the Breathless cover: I like it because it's so ridiculously Godard-ian and because it isn't the obvious "hot-film-still-of-Jean-Seberg" that have come to mark other DVD variations of this film. And from a marketing perspective it might just be odd enough to stick out among other "film/poster still" covers on a DVD rack.
It's a very ambitious cover for a landmark film and I think it works wonderfully. Kudos to Criterion.
It's a very ambitious cover for a landmark film and I think it works wonderfully. Kudos to Criterion.
- domino harvey
- Dot Com Dom
- Joined: Wed Jan 11, 2006 6:42 pm
- toiletduck!
- Joined: Tue Nov 02, 2004 9:43 pm
- Location: The 'Go
- Contact:
Can I be second?
Jesus, domino, you're like some sort of Cover Art Tasmanian Devil, spitting and babbling everywhere, but not really saying much of anything. Has this shaken the foundation of your being that much?
-Toilet Dcuk
Edit: And well played, sir.
Jesus, domino, you're like some sort of Cover Art Tasmanian Devil, spitting and babbling everywhere, but not really saying much of anything. Has this shaken the foundation of your being that much?
-Toilet Dcuk
Edit: And well played, sir.
Last edited by toiletduck! on Fri Jul 20, 2007 9:33 pm, edited 1 time in total.
- domino harvey
- Dot Com Dom
- Joined: Wed Jan 11, 2006 6:42 pm
